Time, Money and Egoism – Why we Avoid Usability Testing

Usability is mentioned by anyone as something very important in web and application design, something that must be done early and often and something that offers you great benefits in the long run. So why wouldn’t you want to do usability testing? Continue reading

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5 Design Principles That All Designers Must Know

Although we all have our rules and methods in designing interfaces and web pages, there are some basic principles that most designers seem to miss. This has a clear negative impact on their designs as it limits the effectiveness and ease of use of their creations. So I took the opportunity to mention (or remind you of) 5 basic design principles that every designer should know and incorporate into their designs. Continue reading

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The Problem of Choices – When too Many is not a Good Idea

Having the freedom to choose among a variety of options seems to all of us the best thing. We do not want to be limited when we have to decide about something. But is that true? Are we trully more happy when we have many options to choose from? Let’s take a look at some interesting studies and see what we can learn from them. Continue reading

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Creating forms – Make it Easy to Find the Answer

In our previous post Creating Forms – Make it Easy to Understand the Question we covered the basic aspects of creating a form. We saw that a form is simply a conversation with our users where we ask them something, they respond and if they don’t understand what we want from them, they will respond badly or not at all. So, since we have covered the aspects of the question, it is time to see how we can make it easy for the user to find the answer. Continue reading

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Creating Forms – Make it Easy to Understand the Question

Forms play an essential part within a website. They can be the main medium with which you can get information and feedback about your users – we use them during the checkout process or when we want someone to subscribe to our newsletter. So the process of creating an easy and usable form is a very important aspect of your site. Yet in some way we all have stumbled upon a form that was either too complicated or too long, or even asking for information that we did not want or we were not ready to give at that point. Continue reading

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How To Use Google Analytics To Discover Basic Usability Problems

Although constant usability testing is still the best thing you can do for your site, you can use other tools to help you uncover hidden usability problems. Your web analytics software is a good start to find good information about basic usability issues for your pages. We will see some methods using Google Analytics, a free analytics solution by Google that is used by the majority of sites around the world. Still, these principles can be applied to your favorite analytics package that you use. Continue reading

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